Every week heralds the announcement of yet another handful of web startups, filling a new niche or competing with established services—but all too often they are never heard from again. Marketing expert Dave Goldenberg is here to tell us what the problem is... and it has nothing to do with sprouts. Read more
All the HTML, CSS, and JavaScript tricks in the world won’t help you if nobody can find your website in the first place. We take a look at the book that aims to make sure your site has that most important of features: Findability. Read more
The web is evolving ever faster, and it feels like almost every day there is a new tool to explore and learn. But which ones will be worth your time and effort? Well, how about the ones that stand to improve your company’s bottom line? Yahoo!'s Christian Heilmann walks us through the creation of their new search modification tool, SearchMonkey. Read more
The Web is a “show not tell” medium, but putting together effective screencasts takes time and editing. Ben Chestnut tells us he how was able to use Screenflow to produce a professional product at minimal cost. Read more
This week, we take a look at how to handle the conflict between what your users want, and what you want them to want. Robin Ragle-Davis considers how upfront audience profiling can reap customer relationship benefits down the line. Read more
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